My personal mission statement is: I want to move people, and make people move. I’m passionate about driving business results, as well as helping my team members achieve their personal and professional ambitions. I’m dedicated to operating with integrity and investing in others. Working together on game changing projects, on- and offline, in an agile way. Projects that create brand awareness and engagement but bottom line drive conversion and get results.
I love being creative in building compelling, engaging and inclusive 360 brand strategies and translating those into brand campaigns, content marketing, marketing communications, PR as well as internal communications; both on- and offline. I have in-depth experience of building successful (and award winning) atl and btl marketing campaigns, dedicated to driving and supporting sales and surprising, inspiring and activating (potential) clients, customers and employees towards engaging with and committing to our brands.
Specialised in the areas of Marketing strategy, (corporate) Brand management, Online marketing, Employer Branding and PR.
